Articles

Advice, insight and first-hand accounts of creative career journeys, aimed at helping you find your way in the industry.

Creative Lives
Reed Words’ client services manager Laura Potter: “It’s not the job title that’s important, but whether you enjoy it”
Creative Lives
Reed Words’ senior writer Afy Nou on developing opinions, changing post-uni prose style and compiling a strong portfolio
Creative Lives
Director of photography Rina Yang talks exceeding your director’s expectations and following heart above money
Creative Lives
Ciaran McCarthy, Group Creative Director at R/GA, on recreating The Prodigy’s Firestarter and the essential reading for creatives
In the Studio With
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Studio Makgill talk projects, process and what it means to think big while staying small
Creative Lives
“Be kind, patient and gracious” Why relationships are vital to Studio Makgill’s project manager Roxy Rafter
Creative Lives
“More hours doesn’t always mean more or better work” Studio Makgill’s design director Oliver Tyrrell
Creative Lives
Designer Laura Darby on attitude, being attentive and how every day is a school day
Creative Lives

Pragmatic freelance photography producer Vinita Davé on multitasking and thinking on your feet

Written by Laura Snoad
Creative Lives
“If the producer looks flustered, it will impact everyone” James Guy Head of Broadcast at Wieden + Kennedy London
Parts of the Process
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Celebrating the new and understanding the past, behind the scenes at Television Centre with dn&co
In the Studio With
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Ask dumb questions, ignore your job description, and stand up for something: brand and design agency DesignStudio
Creative Lives
“Being a designer can actually be really fluid” – Elise Santangelo, design director at DesignStudio
Creative Lives
Amelia Leuzzi, designer at DesignStudio, on thinking big and having fun
Creative Lives
“Keep things short. Don’t use fancy words” DesignStudio’s copywriter Liam Hill
Creative Lives
“Every project I work on teaches me something new” – Paul Irwin, senior project manager at DesignStudio
Creative Lives
Freelancing, failure and creative freedom: Communications consultant Naomi Oluleye
Creative Lives
Animation director Paul Layzell chats learning on the job, developing a style and the narcissism of social media
In the Studio With
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Being risky, brilliant, and brilliantly on brand: Channel 4’s in-house agency, 4creative
Creative Lives
“The projects that are the biggest pain in the ass end up being the ones you learn most from” Christos Savvides, senior digital producer at 4creative
Creative Lives
“Work harder and smarter than everyone else. Stay lucky. Be nice”: 4creative’s creative director Dan Watts
Creative Lives
Be opinionated, listen to people and learn how to deal with criticism: Tim Fellowes, senior designer at 4creative
Creative Lives
4creative’s senior producer Fiona Wright on finding your place in the working world and keeping an eye on the bigger picture
Creative Lives
Full-time fun, part-time panic: 4creative’s Stacey Bird and Jack Croft on takings risks and being resilient