AdvertisingDesignStrategy and Research

Research Assistant / Insight Analyst

Uses interviews, data, surveys, desk research and cultural observation to understand audiences, markets and behaviours. Turns findings into useful creative or strategic insight.

Salary Information

Junior: £40k–£50k (Major Players benchmark: Junior Strategist / Planner) | Mid: £45k–£55k (Major Players benchmark: Research Analyst)

Career Progression

Research Assistant > Insight Analyst > Strategist / Research Manager

Research Assistant / Insight Analyst Creative Lives articles